For living. For life.

Loods 5

Video afspelen

Interior lovers care about the details. They put love and effort into their furniture. Every item is a choice. Loods 5 is a quality interior design store with multiple locations throughout the Netherlands. The store doesn’t cater to the masses like big blue and yellow, but specialises in items with a more contemporary, personal look. It didn’t take long for us to revamp our entire office after we had set foot in Loods 5.

That one special piece of interior furniture, the one that captures everything about you and really ties any room together: you won’t find that. It finds you. And that’s an exhilarating moment. The story doesn’t feature the umpteenth catalog deals or “style icons”. Just that one thing, that will find you in one of the Loods 5 stores.

A creative idea that finds you.

Come and be found at Loods 5.

In the campaign we zoom in on the story of a lamp and its long wait. Watching the sun rise and fall as visitors pass by. Items around the lamp disappear, finding a warm home to last a lifetime. We found our perfect production partner in Vigics, who captured this fragile story beautifully.

 

A total brand growth case with a fresh new brand positioning, CX & EX strategy and marketing campaign. Resulting in a considerable brand awareness and consideration lift-up and more store visits than the years before.

The total brand growth Top-3
8%

Increase in Brand Awareness

7%

Increase in Brand Preference

10%

More Store Traffic